Challenge #1: Logo Animation

Hi Animators :slight_smile:

Gut Chodesh!

We are (finally!) ready to begin our monthly motion challenge!

For this month the challenge is to create a logo animation. It can be for yourself, for a client or for any company that you just want to animate their logo.

Logo animations are a lot of fun to create since you already have the logo design there, you know what the company message is, and all that its waiting for is for you to bring it to life!

Some quick rules:
Timing: Keep logo animations short. It should be from 3 to 5secs
Style: Simple but stick to your story. make sure every move is intentional and cut back on whatever you can.
Consistency: Stick to your brands colors, vibe etc.
Hierarchy: Use the animation to control the viewers eyes to your focal point.

Add music or sound effects to your logo design to finish it off

Entries can be sent in until Rosh Chodesh Sivan

FUN FACT: Logo animations are known to improve brand recognition!

Here’s a couple of ideas to get you thinking.
Looking forward to seeing what you come up with!




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Who’s going to be first?

If anyone needs a logo to practice on, I have a few :wink:

That’s a great idea @al1! Maybe put your email address and they can email you as they’ll need the open vector logo

Sure! Email me at aspringraphic@gmail.com for a logo to animate.

Same here :yum:, if anyone wants a logo you can email me at chanytapuchi@gmail.com

I did this a few months ago, but I plan on making more for this challenge.
family-logo for animating

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Congrats @alizalie01 for being first! This is great! I’d matte the inner part of the building so that we don’t see the palm tree in the back showing through it. Another small point, have it stay on for a couple frames after it “lands” so that we can take in the whole logo, then it can loop again :slight_smile: Great job! Looking forward to seeing the next one!

Anyone else need a logo to animate??
Email me at 1001esty@gmail.com

Same here :grinning: you can email me at sarailowitz2@gmail.com

Final Logo_1.gif - Google Drive,
Final Logo.mp4 - Google Drive

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The sound effects is a little too loud

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Did this for someone awhile ago too. Still want to do something new for the challenge tho…

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Well done @sorac1030 ! I like the icon and how you brought it on. the font is very “computer game” like, I would have gone for a more rounded sans font, but I assume you worked off the logo you were given. The video created by in the beginning should come on and leave more subtly, we don’t want to see the track matte just to get the feeling of the text appearing, and then disappearing. would love to see music on this! keep up the great work!

this is great! @Relly I’d love to see it without the shadow. The sound effect was great, I didn’t find it too loud. I like how you brought on the update. nicely done!