Hi,
Fact 1: 98% of the projects you work on need text (copy).
Fact 2: Getting that copy done well is often the difference between:
- a successful project and all the joys of that. (Like happy clients who refer you to new clients …)
or - a failed project and all the downsides that go along with it. (Like frustrated clients who are second guessing their investment with you …)
Sooo, we thought it’s time you got a deeper understanding of how copywriting works.
Copywriting mini-course coming right up!
In it, you’ll learn:
*What exactly IS copy?
(and what it’s not.)
*The must-know Basic Rules of Copy.
(So your work has a fighting chance)
*How to explain to clients why they should pay for copy.
('Why can’t I get my high-school daughter to write the text for the website? She once had a poem published in BinahBunch…)
- Formulas, tips and tricks for effective ads/hero section copy
(Even if you’re not much of a writer)
*The best resources to dig into if you want to educate yourself further.
(Of course you want to educate yourself further!)
BONUS: Due to popular demand: The Ten Commandments for writing professional emails for your own business.
(So you always sound like a pro.)
This is super-valuable information and we’re packing it into 3 sessions of 1-hr-plus-Q&A.
Taught by Chani Pollins, experienced copywriter, copy-mentor and brand strategist.
Coming to a screen near you, starting with Session #1 on 13th Feb, Session #2 on 20th Feb, and Session #3 on 27th Feb.
Classes are at 9pm IL/ 2pm EST/ 7pm UK, and will be recorded.
And your investment for all that awesomeness is just $99! (That’s only $33/session!) DA Grads use the coupon code ‘dagradcopy’ to get this discount.
(Non-DA students can join the mini-course too, but it will cost them $125. Yes, your elementary school math-brain still works - that’s a $26 discount for you!)
Want more discounts?
- Bring along a friend to receive a $25 discount, add in your registration notes your friends name and we will email you an additional coupon code.
Looking forward to seeing you on the inside!
Zippy and Chani
P.S. Feel free to submit questions in advance. Questions can be submitted to admin@deisgnalive.com, subject header: Copy course questions