Price for a Webpage Mockup

Someone asked me to do a webpage mockup. Meaning he doesn’t need it to be real yet, he just needs to see how it would look with the buttons and all but without it leading anywhere. I’m not the only one he asked and he wants to first see different styles before he goes ahead and contracts. He wants to pay per mockup. Does anyone have an idea of what the standard is?

Thats a tricky one. i would say that 50% of a website is the planning, research and mockup. Does that help price it out in any way?

Agree with Schlomith that there’s a LOT of work that goes into that first mockup :slight_smile:

And there’s plenty of design strategy that goes into designing something the client likes. I see where he could think this would be a good way to test things out, but I can’t see it being the best way for anyone to work…